International businesses - succeeding multilingual
What requirements must employees and companies whose native language is not English, have in the international business community? In times of globalisation, is English enough to succeed internationally? How can multilingualism be integrated into the language strategy of enterprises? These were themes and issues discussed by 150 participants at the 11th LANGUAGES & BUSINESS conference, in Berlin. At the end of this year's conference it was clear that, in addition to English, the ability to communicate in several languages and the acquirement of intercultural skills are prerequisites for success in today's internationalised working world.
Experts from 21 countries exchanged views on language training, and the benefits of technological developments and trends in the business world. Numerous case studies, panel discussions, workshops and demo sessions demonstrated that multilingualism, as well as their integration into the company policy plays an increasingly important role in international business.
The LANGUAGES & BUSINESS conference is not only the platform for information exchange, but also shows the latest developments in the field of international business communication. The annual conference offers the possibility to meet experts in language training and intercultural skills, exchange ideas and expand your network. In autumn 2013 the newest developments on effective business communication, and the necessary intercultural skills, will be explored.